How It Works
What is Google AdWords?
With Google AdWords, you can create and run ads for your business, quickly and simply. Run your ads on Google and Google's advertising network -- no matter what your budget, you'll only pay when people click your ads.
AdWords ads are displayed along with search results when someone searches Google using one of your keywords. That way, you'll be advertising to an audience that's already interested in your business. You can also choose to display your ads on content sites in the growing Google Network. And, you can choose the exact content placements where you'd like your ad to appear, or you can let contextual targeting match your keywords to content.
You can choose from a variety of ad formats, including text, image, and video ads, and easily track your ad performance using the reports available in your account. There's no minimum monthly charge with AdWords -- just a nominal activation fee.